Novara Calcio To Launch Fan Token On


  • Novara Calcio play in Italy’s Serie C Group A. Fans will be able to use $NOV Fan Tokens, digital assets that provide engagement opportunities including voting rights and the chance to earn exclusive rewards, on blockchain-based fan voting and rewards app
  • Novara will join a host of major sporting organizations, including FC Barcelona, Paris Saint-Germain and Juventus on the platform.

NOVARA, October 29th 2020: Novara Calcio, in partnership with Chiliz (Binance: $CHZ), have announced plans to launch a $NOV Fan Token on blockchain-based fan voting and rewards app

$NOV holders will be able to influence club decisions, voting in many polls each season on and earning rewards linked to the club, including innovative digital experiences and real-life activations, such as meeting players and watching games as a VIP when the current situation has improved and fans return to the stadiums.

A Leaderboard feature, where fans will receive rewards points based on how they interact with the club through the app will be launched in the near future, allowing fans to compete to become the number 1 fan in their region/country.  A Chat feature and Games will also be launched on in the coming months.

The maximum supply of $NOV Fan Tokens will be 1 million, with a limited number to be made available at a fixed price of €2 in an initial flash sale to take place in the coming months. The date of the sale will be revealed soon. $NOV Fan Tokens will be available after the flash sale, but price will then be determined by demand.

Novara finished 7th in last season’s Serie C Group A, reaching the play-off semi-final stage for promotion to Serie B. The club was originally formed in 1908 and enjoyed one of the best spells in its history when reaching Serie A in 2011 after successive promotions. Fan Token partners include FC Barcelona, Atlético de Madrid, Paris Saint-Germain, Juventus, AS Roma, Galatasaray, Trabzonspor, CA Independiente, Apollon Limassol and esports organisations Team Heretics and OG. The Professional Fighters League (PFL) recently announced their plans to become the first professional sports league to launch a Fan Token on, while Young Boys of Bern and Belgian side STVV will launch Fan Tokens in the near future. Many more clubs are set to launch Fan Tokens before the end of the year, with leading IPs from sports and entertainment also primed to join the roster.

Tommaso Leone, Operating Manager of Novara Calcio said:  “At Novara Calcio we look at technology as a means for the constant renewal of our world. We are very happy to start this adventure with, a platform that on one hand will allow us to enter into new markets to experiment an economically more self-sustainable form to manage a football club; on the other it will provide us with new ways to engage with our fans, who are the driving force of our daily job.

“We look forward to launching the Novara Calcio brand internationally thanks to this precious collaboration!”

Alexandre Dreyfus, CEO and Founder of Chiliz and, said:  “We are really pleased to welcome Novara Calcio onboard as our third Italian club.

“Novara are an ambitious, forward-thinking organization who realise what a powerful tool Fan Tokens can be for increasing engagement with their support.

“I’m excited by the plans we have with the club and fans should be too.”


For Further Information:

Chiliz /

Andrew Clarke – Global PR Manager

For more information please visit /

About launched in late 2019. To date, 11 major sporting organisations, including FC Barcelona, Juventus and Paris Saint-Germain have launched Fan Tokens on Fan Tokens are digital assets that  provide owners with engagement opportunities, such as voting rights, the ability to compete in leaderboards and forthcoming features including  Chat and Games. Fan Tokens also enable holders to earn club-related rewards, as well as discounts and other benefits linked to their clubs and club sponsors – a USP boosted by the launch of the ‘I Am More Than A Fan’ VISA Debit Card.   Dozens more organisations from football and other sports are primed to launch Fan Tokens before the end of 2020, with many more IP holders set to join the roster of partners which already includes MMA giants UFC. We expect Fan Tokens to become the next generation of transactional based engagement for sports fans.

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