The Professional Fighters League (PFL) announced that the initial supply for their $PFL Fan Token sold out in less than 10 minutes on fan voting and rewards app Socios.com and Chiliz.net – the world’s first tokenised sports exchange.
250,000 $PFL Fan Tokens were made available at a fixed price of $2 in the flash sale, which ran across both Socios.com and Chiliz.net, with $PFL sold on a first-come, first-served basis.
Fan Tokens are digital assets which offer increased fan engagement on voting & rewards app Socios.com. Fans can use their Tokens to vote in polls and to be in with the chance of winning digital and real-life rewards.
$PFL holders will be able to participate in various polls, giveaways and new product drops over the course of the PFL’s Regular Season, Playoffs, and Championship on Socios.com, including the chance to award fighter bonuses and win signed gear and merch from PFL MMA fighters including Anthony Pettis, Fabrício Werdum, Rory MacDonald and Kayla Harrison. The global partnership with the PFL also provides Socios.com with rights to use PFL logos and branding for advertising and promotional usage. Socios.com logos will be featured in and around the cage and arena.
The PFL are also the first US based organization to launch a Fan Token and join 24 major sporting organizations on the Socios.com platform, including the likes of FC Barcelona, Juventus, Paris Saint-Germain and Manchester City.
Chiliz has major global expansion plans for 2021 and will increase their existing presence in Europe while targeting many more Fan Token launches in the UK, Asia and South America. Chiliz also recently announced a $50M expansion into the US to target launches with the 5 major US sports leagues.