Everton To Increase Global Fan Engagement By Launching $EFC Fan Token On Socios.com

LIVERPOOL, AUGUST 03RD: Everton FC, in partnership with Chiliz, the leading global blockchain providers for the sports and entertainment industry, have announced that they will launch an $EFC Fan Token on the Socios.com app.

Fan Tokens are collectible digital assets, minted on the Chiliz $CHZ blockchain, that will create new experiences for Everton supporters across the world, allowing them to become part of a vibrant digital community on Socios.com.

Engagement opportunities for $EFC Fan Token holders will include the chance to have a say on Club initiatives by taking part in interactive polls that will run throughout the season.

In addition, fans can put their skills to the test against other fans from around the world in club-related games, competitions and quizzes, competing in global leaderboards and earning real-life and digital club-related accolades, benefits and experiences along the way. Fans will also be able to access Everton content and experience Socios.com’s geo-location, augmented reality feature ‘Token Hunt’.

The $EFC Fan Token will launch soon, and all existing Everton Season Ticket, Hospitality and Official Members will have the option to receive a free $EFC Fan Token for a limited time. More information on how to acquire a $EFC Fan Token and the exciting opportunities and benefits that will be available to supporters will be announced in the coming weeks.

Socios.com is a direct-to-consumer (D2C) platform that uses blockchain technology to provide the world’s leading sporting organisations with the tools to engage with their global fanbases. Nearly 1.3M fans worldwide have downloaded the Socios.com app to get closer to their favourite clubs.

More than 45 major sporting organizations have partnered with Socios.com to launch Fan Tokens, including FC Barcelona, Paris Saint-Germain, Juventus, AC Milan, Atlético Madrid, Manchester City, Inter Milan, Arsenal and the Argentina and Portugal national football teams, as well as a number of leading teams from F1, esports and cricket.

Created by Chiliz, the leading blockchain provider for the global sports and entertainment industry, Socios.com has major expansion plans for 2021 and is targeting many more Fan Token launches throughout the world. Socios.com has multiple office locations around the world and has already opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires. The company will open a new office in North America in the near future.

Alan McTavish, Commercial Director at Everton, said: “We are delighted to welcome Socios to the Everton Family in an innovative partnership that will help bring our global fanbase even closer to the club they love.

“With Socios, we will launch $EFC Fan Tokens that will provide supporters around the world with an opportunity to engage with the Club in a new and exciting way, including taking part in polls on Club initiatives. Socios are the recognised leaders in blockchain across the sports industry, and the introduction of $EFC Fan Tokens is an exciting opportunity that once again demonstrates the Club’s commitment to engaging with our global fanbase.

Alexandre Dreyfus, CEO of Chiliz and Socios.com, said: “Everton is a club with great tradition and a passionate, loyal fanbase. It’s also a major name in the most followed football league in the world, with global appeal and a rapidly growing fanbase of followers from all over the planet.

“The club is embracing Socios.com and Fan Tokens because it recognises the importance and massive potential of fan engagement on a global scale.

$EFC Fan Tokens will allow Blues to become part of a global community of fans brought together by their passion for the club, where they can enjoy influence, exclusive content, games, competitions and access to once-in-a-lifetime experiences and rewards.

“I’m delighted to welcome Everton on board as our third Premier League partner and can’t wait to bring our shared ideas to life. I also look forward to sharing more news about our exciting plans in the EPL soon.”

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