- Socios.com and Lega Serie A are giving AC Milan and Inter Milan Fan Token holders on Socios.com the chance to win ‘goal’ balls from the EA Sports Supercoppa Italiana, verified using new blockchain powered digital authentication service Gameused.com, by Chiliz.
- The balls will form part of the launch for Socios Collectibles, the home of blockchain authenticated real-life collectibles on Socios.com, powered by Gameused.com.
- The balls will be collected during the match, have their authenticity verified on Gameused.com, and be integrated with an NFC chip, allowing the owner of the ball to watch the goal anytime using their smartphone.
Socios.com, in collaboration with partners Lega Serie A, will use the EA Sports Supercoppa Italiana between AC Milan and Inter Milan in Riyadh on Wednesday (January 18th) to create a special opportunity for AC Milan and Inter Milan Fan Token holders to be rewarded.
As soon as a goal is scored, the ball will be taken by the referee who will hand it to a representative from Lega Serie A who will seal it, note the minute of the goal and the scorer and place it in a Socios.com branded display case. This moment will be caught on camera, before the ball, in its display case, is sent to Chiliz HQ, where it will be verified by the Gameused.com team and integrated with an NFC chip.
Gameused.com verifies sports memorabilia through the Chiliz Blockchain and uses embedded NFC (near-field communication) chips, allowing fans and collectors to immediately authenticate memorabilia using their smartphones. This means the owner of the ball will be able to watch the actual goal whenever they want.
The memorabilia will be exclusively redeemable to Inter and AC Milan Fan Token holders on Socios.com, and will form part of Socios Collectibles, the new hub for blockchain verified real-life collectibles on the app, powered by Gameused.com.
Socios.com is a leading fan engagement and rewards community, where fans around the world can connect with the teams they follow through Fan Tokens. More than 180 major sporting organisations have embraced the Socios.com app, with fans using Fan Tokens to vote in polls, play games, check-in, show their support and earn rewards, including VIP tickets, digital collectibles, real life collectibles and unforgettable ‘did that really just happen?’ experiences.
Luigi De Siervo, CEO of Lega Serie A said: “We want fans to dream of securing the original balls that will decide the final of the EA Sports Supercoppa Italia between AC Milan and Inter Milan.
“Thanks to our partnership with Socios.com, we will be the first League to allow fans to own the iconic object par excellence of a final – the scoring-ball.
“This new initiative enhances the Lega Serie A product and enables us to share a piece of our history with fans in a tangible way”
Alexandre Dreyfus, CEO of Socios.com and Chiliz said: “The EA Sports Supercoppa Italia is going to be a spectacular occasion and the perfect opportunity to showcase the many ways in which Chiliz blockchain technology is bringing more value to fans and teams.
“We’re delighted to work with Lega Serie A on this first-of-its-kind initiative and look forward to providing Fan Token holders with the chance to own ‘goal’ balls from the game, featuring NFC chip technology that will allow the owner to replay the goal whenever they want using their smartphone.
“Gameused.com brings more authenticity, excitement and content to the global sports memorabilia market. We look forward to running many more activations with our partners in the future, adding more value to our collection of blockchain verified real life sports merchandise for fans on Socios Collectibles.”