July was non-stop! Tremendous F1 action, pre-seasons like no other, a hectic transfer window… and we haven’t even mentioned our new partners, Fan Rewards and Polls yet!
Rugby has landed!
We are thrilled with this one. Three of the biggest hitters in Rugby Union have landed on Socios.com. Leicester Tigers, Saracens and Harlequins aim to get closer to their fans with huge activations in the pipeline. Think renaming stands, trophy days, training access and more of the famous Socios.com love.
A trip to San Sebastian is always welcome and Socios.com has the privilege of working closely with the txuri-urdin throughout the season after confirming a partnership. We look forward to collaborations with a club of rich historical values.
Talking of amazing destinations, how high up does Bali rank? Bali United FC also joined the fold as our global reach continues to appeal to sports fans across the world.
You rocked the Davis Cup
Over 14 polls went live across F1, football, tennis and esports. Fans have picked official team pennants, captains’ armbands, and also aced the Davis Cup by selecting the tunes played throughout the World Cup of Tennis.
This section of the Socios.com app keeps delivering. In July the AS Monaco Captain’s armband, as well as a signed pennant, was added. These official items are rare and act as a real keepsake for those fortunate fans who redeemed them.
A reverse auction for a Digital Collectible
In July one lucky fan won a Digital Collectible and a match-worn Millonarios kit in a reverse auction. We love to do things a little differently here, so reverse auctions work on a price-reduction model, meaning the item actually gets cheaper over time until it is redeemed.
If you thought July was fun, just wait till August! The new domestic football campaigns kick off across Europe and we simply can’t wait for kick-off!